NetEnt expands partnership with EveryMatrix

NetEnt has increased the operations of its Malta studio by adding three new standard blackjack tables. The operator also expanded its existing partnership with software development company EveryMatrix.

Under the agreement, NetEnt will launch a couple of dedicated blackjack tables with EveryMatrix’s iGaming integration platform, CasinoEngine.

The increased studio capacity also “strategically” increases NetEnt Live’s operations and is said to be the solution for the growing demand for the company’s live product offering in the past year.

Moving Forward

In a company press release, Andres Rengifo, Director for NetEnt Live, was quoted to have said:

“Given the recent achievements of NetEnt Live, it made sense strategically to expand operations of our Malta studio, building capacity for the future projected growth.”

Rengifo added, “Meanwhile, by securing a key reseller partnership with EveryMatrix, we have strengthened our position within the live casino industry as a trusted supplier for dedicated business.”

NetEnt’s expanded partnership with EveryMatrix is the first dedicated table deal it secured this year. The agreement preserves the company’s rapid growth which has allowed it to quickly expand its market share in the live vertical.

Expanding Partnership

CasinoEngine chief operating officer Amund Stensland commented on the enhanced partnership, saying:

“NetEnt is a valuable partner to our business, and we are pleased to expand our existing partnership in live casino. The new blackjack tables are a valuable asset for our clients, and we are certain they will deliver amazing entertainment. EveryMatrix is a flexible provider, always looking to offer operators the entertainment options they need to grow.”

News of the deal comes as NetEnt continues to invest in its growing live casino business, increasing its core portfolio, and releasing new games and formats, and all the while advancing its proprietary chroma-key technology.

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